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When you’re walking in your purpose, the universe will reward you. You will just start getting opportunities to make money doing something that you love because you’re showing up, and you’re doing it in a way that is super authentic and that connects with people. – Jannese Torres-Rodriquez Episode Summary: Jannese Torres-Rodriguez is a personal...
9 June 2021 - 11:20, by , in business, No comments
All of us started our businesses for different reasons, but I bet most of you reading this right now want to have a business that brings about a positive community impact.  There’s also this unspoken expectation for black and brown business owners to return to our communities and (almost single handedly) provide financial and other...
I had the honor of being a guest on Paul Zelizer’s incredible Awarepreneurs Podcast where we talked about the power of starting your own business and all things related to social entrepreneurship. Not only does business ownership empower the founder, but it also empowers the founder’s family and local community. Contrary to popular belief, you...
25 June 2020 - 8:34, by , in business, No comments
Business ownership definitely has its perks, here are a few you may not have considered before. Independence. As a business owner, you are your own boss. You can’t get fired. More importantly, you have the freedom to make the decisions that are crucial to your own business success. This independence is really freeing, but it’s...
California’s minimum wage will increase on January 1, 2020 to $13 per hour for employers with 26 or more employees and $12 for employers with 25 or fewer employees. California is the first state in the nation to commit to raising the minimum wage to $15 per hour statewide by 2022 for large businesses, and...
27 December 2019 - 7:02, by , in ask asha, business, contracts, No comments
Pay close attention to the contract terms, the dispute venue, and whether or not arbitration is required.
23 December 2019 - 6:58, by , in ask asha, business, contracts, No comments
Contracts are extremely important and it is imperative that you know and understand the terms of any contract that is drafted on your behalf and any contract you're asked to sign.
Do you set goals for your business? And does that look different from how you set goals for yourself? Let's discuss.
21 September 2021 - 3:00, by , in TRANSCEND the Podcast, No comments
​​ Affirmations don’t work until you address the underlying beliefs that are holding you back.” – Asha Wilkerson, Esq. Episode Summary: We all know that there will be times when everything is going right and times when it feels like nothing is going right. It’s not about whether it feels like it’s going well or...
14 September 2021 - 3:00, by , in TRANSCEND the Podcast, No comments
We also have to think about the long-term, think about opportunities, think about what we will be able to do if we are positioning ourselves for success.” – Viridiana Ponce Episode Summary: Making the transition from cooking food as a hobby to a full-time business can be daunting, which is why you should not do...
7 September 2021 - 3:00, by , in TRANSCEND the Podcast, No comments
Justice is about having a consciousness that there are systems in this world that literally exploit the weak and the vulnerable among us.” – Pastor Michael McBride Episode Summary: A commonly used narrative centers around the idea that God loves the poor, and therefore, by amassing wealth, you are taking yourself further away from him....
31 August 2021 - 3:00, by , in TRANSCEND the Podcast, No comments
Having the conversation to push creatives to understand how their creative contributions to the culture can be protected is why Firm for the Culture came into being.” – Rukayatu “Ruky” Tijani Episode Summary: Today, I am joined by Rukayatu “Ruky” Tijani, a trademark attorney, and founder of the Firm for the Culture. Ruky has extensive...
24 August 2021 - 3:00, by , in TRANSCEND the Podcast, No comments
How do you connect with people beyond talking about business? One of the ways you can do that is to understand their culture or learn their language, and take an interest in some of the things that they’re interested in.” – Bobby Amiri Episode Summary: In today’s episode, I speak with Bobby Amiri, a Silicon...
17 August 2021 - 3:00, by , in TRANSCEND the Podcast, No comments
People spend so much time trying to sell the product or the service when they really should be spending time selling the transformation.” – Asha Wilkerson, Esq. Episode Summary: One of the most important aspects of running a modern online business is getting people to see what you have to offer. Today, I’m sharing five...
10 August 2021 - 3:00, by , in TRANSCEND the Podcast, No comments
I tell the entrepreneurs all the time, think of the money as a tool because, in our communities, we are afraid to take on debt for a number of reasons. But use it as a tool. Use it to fix something, grow something, scale something.” – Caron Gugssa-Howard, ICA Episode Summary: In today’s episode of...
You’re not starting in this business to play small. You’re not starting to be broke or to stay broke. So kick that broke mindset and start thinking about abundance and start thinking about where you’re going to go and what is the right entity and the proper tax structure to get you there. – Asha...
I always like to think of intellectual property as an umbrella term for your overall portfolio. And your portfolio is usually going to consist of three key components, trademark, copyright, and patent. And then the fourth kind of side component, trade secrets. – Kristen G. Roberts, Esq. Episode Summary: In today’s episode of TRANSCEND the...
I don’t think that you can protect your intellectual property too early once it’s been developed. But I think you can certainly protect it too late. Don’t wait too long. Just know that protecting your IP is very important for your business and the success of your business. – Asha Wilkerson, Esq. Episode Summary: This...